AI or Fall Behind: Proactive RGM Strategies for a Changing Market

As markets evolve at unprecedented speed, the difference between staying ahead and falling behind lies in the ability to anticipate change. Revenue Growth Management (RGM) is no exception—those relying solely on reactive or static approaches are at risk of losing relevance in the face of dynamic market shifts.

Join speakers Nuno Alexandre (Unilever) and Harry Ergan (Ajinomoto Foods), moderated by Buynomics' VP Revenue Mario Königsfeld, for an engaging panel discussion on the power of proactive RGM strategies. The session will explore how organizations can move beyond reactive decisions to harness the full potential of AI-driven analytics. Learn how leading companies are combining descriptive, predictive, and prescriptive insights to optimize pricing, promotions, and trade terms, while staying agile in a rapidly changing landscape.

Discover how to leverage fast scenario analyses, anticipate competitive moves, and implement tailored actions across channels and regions. This panel will provide actionable insights into achieving RGM excellence, empowering your organization to proactively adapt and thrive. Also, you will have the opportunity to ask Nuno and Harry questions, which will be answered during a Q&A at the end of the session.

Don’t miss this opportunity to hear from industry leaders and transform your RGM strategy. Register now to secure your spot.

📆 Wednesday, February 12, 2025 at 5 PM CET | 11 AM EST