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Webinar: Why Elasticities are an Unnecessary Evil

 

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A recent buynomics survey found that over 72% of pricing executives use elasticities. However, only 24% are confident in their accuracy.

In this webinar you will learn why elasticities are, in fact, an unnecessary evil.

They have many drawbacks - inaccurate forecasts are just one of them - but the good news is: there are better alternatives!

Our subject matter experts Dr. Ingo Reinhardt and David Halls explain how you can leverage novel technologies for better outcomes.

Paul Hanke
Post by Paul Hanke
August 12, 2021

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