This global beverage company's iconic product portfolio has become a household staple for millions worldwide. To maximize revenue potential and increase market share, the manufacturer was considering making portfolio changes across one of its core lines.
Leveraging Buynomics software, they holistically modeled product and portfolio changes, pricing, and distribution to achieve:
- 2.9% total volume increase
- 6.9% total revenue increase
Download our case study to learn how the company achieved these results.
