Optimize Your RGM Strategy Today!

Stop making decisions based on gut feeling and simple descriptive analysis. Buynomics' Decision Guide empowers you to put your KPI targets at the forefront of your decision-making!

Identify and optimize your pricing to fit your revenue goals with Buynomics' Decision Guide.

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Holistic RGM Simulation

Buynomics combines a virtual representation of a supermarket shelf or any POS with its Virtual Shopper AI.

Test RGM changes holistically, including PPA, prices, promotion, mix, and trade term changes – stand-alone or combined.
Receive instant feedback from millions of Virtual Shoppers on how their real-life counterparts would react.
Evaluate the impact upfront on all relevant KPIs, i.e., units, revenues, and profits across your portfolio, while considering cross effects.

Optimization Engine

Lean back and focus your time on making decisions. The Decision Guide will do the heavy lifting.

Find the best-performing pricing strategies to reach your goals based on your targets and constraints while maintaining required margins, staying competitive, and avoiding supply chain issues.
Get full transparency on the impact of the changes you want to make.

Strategic Recommendations

The Decision Guide searches millions of pricing combinations and provides several options relevant to your business.

Receive tailored pricing recommendations that impact your top and bottom line with unmatched prediction accuracy.
Include competitive scenarios to understand the best response strategy to gain market share and increase your profits.

From High-level to Granular Insights

The Decision Guide lets you evaluate the impact of pricing changes at a glance.

Utilize high-level dashboards to see the impact of different scenarios.
Drill down to understand the impacts on all levels, including per retailer, week, region, and category.

Drive growth, maximize profits, and stay competitive

Decision Guidance

Powered by Buynomics' Virtual Shopper AI, the Decision Guide runs thousands of scenarios for you and helps you stay focused on driving your RGM strategy with confidence.

Customizable Constraints

The Decision Guide considers multiple constraints (e.g., reflect your product hierarchies) and provides optimal recommendations that align with your business needs.

Visualization & Adaption

The Decision Guide dashboards makes it easy to understand the proposed price changes and their impact. Finetune shortlisted scenarios to account for specific product or customer constraints.

Unmatched Efficiency

What previously required thousands of hours of analysis can now be accomplished with the click of a button. Operate at a higher strategic level and make better-informed decisions that drive revenue.

What Our Clients Say About Us

Fast, Accurate and Reliable Analysis

To me, the accuracy and the speed of analysis, as well as the speed of implementation of the tool itself, is what makes Buynomics stand out compared to other options. Consider that we implemented it in around eight weeks compared to other tools that need around three months or more.

Head of PRGM and Category, Danone Italy

Dynamic & user-friendly portfolio reconfiguration simulations

With Buynomics, being able to build multiple scenarios in the same view, look at your current situation, and then add two or three scenarios or changes right next to each other to compare them is super helpful.

Head of Commercial Strategy at pladis

Offers competitive insights

I think it is an extremely insightful tool that gives us an edge over our competitors.

Category Strategy & Revenue Management Analyst, General Mills

FAQs

Can Buynomics price core SKUs?

Yes! Pricing core SKUs is one of the main functions of Buynomics. Based on your pre-selected price range, the tool allows you to find the best price for your SKUs with regard to your KPI (e.g., maximum profit)

Does Buynomics capture the effects of new price points and promotions on the total mix?

Yes! Buynomics allows you to forecast the effects of new price points and promotions on the portfolio – this also includes competitor reactions.