Buynomics Receives 2024 POI Best-in-Class Category Distinction

Cologne, Germany — September 24, 2024 — Buynomics, a leading provider of artificial intelligence (AI)-powered Revenue Growth Management (RGM) solutions, was presented with two 2024 Best-in-Class Category Distinctions by the Promotion Optimization Institute (POI). 

The POI Best-in-Class Category Distinction is a prestigious honor that recognizes transformative innovations driving significant business value. Buynomics has received distinction in two categories: 

• RGM-Bespoke Solution 

• AI/Machine Learning

RGM - Bespoke Solution

Buynomics builds the operating system for commercial decision-making, providing global enterprises in CPG, Telco, and beyond with a single source of truth to optimize pricing, product offerings, and promotions. Our goal is to empower companies with data-driven insights and recommendations, enabling them to address all market-related challenges with accuracy and efficiency. Buynomics is built on the proprietary Virtual Shopper AI, which simulates customer behavior and buying decisions at every point of sale. 

AI/Machine Learning

The heart of Buynomics lies in our Virtual Shopper AI, which leverages customer preferences to predict their behavior based on various factors like price, packaging, and promotions. Our technology operates on a matrix system, where we simulate the market at an incredibly granular level (per SKU, per shopper, per point of sale, per week), enabling the creation of unlimited predictive scenarios within seconds.

"We are honored to receive the 2024 POI Best-in-Class Category Distinctions for RGM-Bespoke Solution and AI/Machine Learning, which reflect our commitment to innovation and delivering cutting-edge solutions,” said Buynomics Co-founder and Managing Director Ingo Reinhardt. “These awards validate our dedication to using advanced technology to drive growth, efficiency, and success for our clients."

About POI 

The Promotion Optimization Institute (POI) brings together manufacturers, retailers, solution providers, analysts, academics, and other consumer goods industry leaders to share knowledge, network, and drive innovation. POI's Best-in-Class Awards recognize vendors whose innovative functionality delivers value to CPG manufacturers and spotlight specific capabilities that drive success in today’s marketplace. To access the complete POI 2024 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama, visit the POI website https://poinstitute.com/. 

About Buynomics

Buynomics is the leading Revenue Growth Management (RGM) platform for holistic optimization across all revenue levers. By integrating multiple data sources with cutting-edge AI, it empowers RGM teams in enterprise organizations to make faster, more profitable, data-driven, and customer-focused decisions. Trusted by global companies like Danone, General Mills, Unilever, L’Oreal, and Nestlé, Buynomics helps boost gross profits by 2%-4% and reduces decision-making time by up to 80%. For more information, visit https://www.buynomics.com/.

Full Report

Download the Buynomics vendor overview for POI's evaluation of Buynomics and why they awarded us these distinctions in the 2024 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama Report.